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Tag Collective    |    http://tag-collective.com

"The identity system for Lake house was inspired by local trail maps - encouraging guest to get out of their room and enjoy the Adirondacks. We used topographic patterns, mountain coordinates and created iconography around the activities available during each season. The color palette is minimal, letting the natural textures and landscape take center stage. A rustic red is used throughout, adding a pop of color that ties back to the rich heritage of the Adirondacks."

At Tag Collective, the mission is to empower the people they believe in with thoughtful design solutions. Tag Collective believes that good design is more than just a pretty face — that’s why they’re dead set on working with visionaries who have the guts to do meaningful work. They promise their clients a process born from human empathy, designed to draw clarity from chaos to help them fulfill their potential.

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17 Sep

Aaron Canning    |    http://aaroncanningdesign.com

"The ‘A’ symbol embodies my own aesthetic and approach to design. It is clean, minimal and typographic. No more than it needs to be a simple representation of my work. The overall identity is strong with impact but also retains an elegant feel. I used a collection of design associated words as a visual element, some using alliteration and some not. A photo of me when I was two adds to the character and extends the visual language making it even more personal."

Aaron Canning is a graphic designer from Dublin, Ireland. He is extremely passionate about typography, book design and everything minimal. His work has a strong emphasis on structure, simplicity and clarity to convey his brief as accurately and precisely as possible. 

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15 Sep

Sorbet    |    http://sorbetdesign.co.nz

"Art direction & editorial design for Adé, a small online collective of hand picked trinkets for modern day apartment space living, based in Sydney, Australia."

Sorbet is a multidiscipline design studio based in Auckland, New Zealand. We help brands gain clarity, value and a collective vision through design.

The motto is simple: tell your story, and tell it well. They help their clients establish a clear direction and identity, then match that with a strong design aesthetic that encapsulates exactly what their brand is about. Each project is meticulously researched, every avenue explored, with a bespoke visual language being the end result. It’s more than just a logo to them, it’s your story.

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8 Sep

Savvy Studio    |     http://savvy-studio.net

"Shaun Ford is a bespoke furniture design firm based in Canada. The identity looks towards solving two situations: firstly, just like Shaun Ford’s furniture, a timeless branding was developed so that it remains relevant with the passing of time, steering clear of ephemeral design trends. Secondly, the identity is complemented with details and applications that provide movement and dynamism, obtaining a key balance between what’s reliable and secure with what’s inspiring and attractive."

Savvy Studio is a multi-disciplinary studio dedicated to developing brand experiences that generate emotional links between the clients and their audience. Their team is composed by specialists in the areas of marketing, communication, graphic design, industrial design, creative copywriting and architecture.They also collaborate with talented artists and designers from around the world, a process that allows them to offer creative and innovative solutions with a global competitive edge.

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5 Sep