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Anagrama   |   http://anagrama.com

"One of Twelve is a brand of products that showcase art from emerging and established artists in Australia, focusing particularly on Aboriginal design. The products include high-quality silk scarves, notebooks, ceramics, cushion covers and sketchbooks, but they will always be evolving, adding new artists, designs and products to keep the brand fresh and up to date.

Our design proposal draws inspiration from the use of lines, dots and colors found in traditional Aboriginal art. The logotype is a simple alphanumeric play of words and numbers that ties in perfectly with the system of dots. There are 12 dots in total for every piece of stationery, but only one out of the twelve is bright orange.”

Ideas exchanged generate constant inspiration. Different points of view, opposite focus conciliation and comprehension of our own views, complement our success. That is why we open our doors with the best attitude to continuously collaborate with the press and education.

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1 Apr

Brave People   |   http://bravepeople.co

"We had the privilege of not only designing Porchside’s identity but also naming them. Capturing the warmth and nostalgia of drinking coffee and tea with family on the porch was our aim. Our illustrations pair traditional coffee imagery with a lighter, modern treatment."

We ask and listen toward a thorough understanding of your company, project, audience and objectives. We construct a framework for your project to take shape within in terms of strategy, production and time. We distill planning into purposeful designs that reflect your objectives and outline a visual aesthetic.  We review, tweak and propagate your final product. From there, we’ll celebrate socially like it’s 1999. We track, analyze and correct your project’s growth through ongoing campaigns and retainers.

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25 Mar

High Tide   |   http://hightidenyc.com

"What Matters Most is a film collective based in Los Angeles and New York City. Deeply rooted in storytelling and rich image-making, WMM has never been afraid to experiment with bold new approaches. Their canon of work is executed with brilliant style and exquisite attention to detail. We tied all of these elements together in order to create a visual identity that was both clean and minimal, yet bold enough to stand apart. High Tide was responsible for Logo, Branding and Identity, and Stationery."

High Tide is an independent design studio creating compelling visual narrative through innovative and interactive media tools. By partnering with a visionary group of photographers, illustrators, and developers, High Tide creates timeless design that conveys a unique identity and emotional resonance. From branding and marketing projects to limited edition publications and site-specific installations, High Tide communicates a vision that pushes the boundaries of traditional design.

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25 Mar

lg2boutique   |   http://lg2boutique.com/en

"The new identity of F. MÉNARD, a family business involved in the pork production trade, draws from tradition and is inspired by the very first logo of this 50-year old company, but displays a very modern look. The platform blends genuine old photos with contemporary shots, proving in one glance that, to guarantee top quality meat, innovation truly is the company’s top priority."

To think like a brand means to instil its equity, essence and promise into the heart and mind of the consumer. It means creating a strong, distinctive and pertinent preference that gives the brand added-value over the long run. To act like a retailer means stepping outside of the agency’s four walls, defending the brand’s positioning and expanding its reach, product by product, market by market, square foot by square foot, every single day.

Each one of our ideas must be big enough and powerful enough to deliver short-term results and long-term brand loyalty. It is the core of this idea that creates the best brand-awareness campaign, the best in-store label and everything else in between. It must win over the consumer from the wheel of their car, their grocery basket or their smartphone screen.

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23 Mar