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BRANDING

Brand Identity for a Holistic Health Brand —bárur therapy by Mindt® Studio




Blending osteopathy, yoga, and sound, bárur therapy offers a holistic approach to well-being—in a setting shaped by deep empathy, medical expertise, and presence. Its concept honors diverse bodies and lived experiences, meeting people where they are. Mindt® Studio developed a visual identity that translates this gentle depth into design.


Inspired by waves, cycles, and movement, the brand language balances clarity with softness, structure with release. A custom wordmark, a symbol rooted in sacred geometry, and organic patterns reflect bárur’s therapeutic approach—attuned to the body, the senses, and transformation.






With accessibility and inclusivity at its core, the identity adapts across formats while holding space, using flexible logo versions and design elements. Natural forms, earthy tones, and rhythmical patterns mirror the body’s internal systems and the flow of energy.

Minimal yet resonant, grounded yet open, and quietly powerful. A visual system that invites consciousness and connection—and speaks to the calm virtue of becoming whole.











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