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Vibrant Art Deco-Inspired Brand Identity for Thy Tran Architecture by Studio Sly

Thy Tran is a Melbourne-based architect with personality. Having recently relocated to bustling Windsor Studio Sly were tasked with developing an identity that spoke to Thy’s vibrant personality and style.

With a slight Art Deco influence within her work, graphic devices were created, paying homage to the era’s curved lines, incorporating a double T cross - her initials - that intertwine within the shapes.

Using 2 shades of green for vibrant twist on a traditional practice and utilising tactile devices like various shaped rubber brands to enhance client experience and explore brand personality.

Design: Studio Sly
Photography: Shelley Horan

Copyright @ Studio Sly
Studio Sly shapes, builds and transforms brands. Their process defines strategy and explores materiality, balances the tangible with the intangible, and delivers projects with a profound purpose.

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