An all-day café from the folks at Bunkhouse, Rosettes draws inspiration from Parisian al fresco cafés and brings it to the plates of Louisville’s East New Market district.
Trackmeet developed an identity system inspired by the rosette itself—the traditional ribbon worn by the Kentucky Derby winner—to create an unexpected yet delicate aesthetic throughout the space.
Trackmeet developed an identity system inspired by the rosette itself—the traditional ribbon worn by the Kentucky Derby winner—to create an unexpected yet delicate aesthetic throughout the space.



















CREDITS
Brand Identity: Trackmeet
Production: Bunkhouse Hotels
Client Design Team: Josh Christensen
Photography: Nick Simonite
Addtl’ Photography: Trackmeet
Copyright @ Trackmeet
Brand Identity: Trackmeet
Production: Bunkhouse Hotels
Client Design Team: Josh Christensen
Photography: Nick Simonite
Addtl’ Photography: Trackmeet
Copyright @ Trackmeet
ABOUT TRACKMEET
Trackmeet is an independent design studio founded by Anna McCaleb and Tim Praetzel. They believe that good design can solve business problems, and that great design can solve human problems. They run with those who share an appreciation for craft, the call for collaboration, and reverence for the planet and its people.
The Design Blog
We highlight and uplift interesting works, ideas, and voices within the creative industry, ranging from graphic design and branding to art, interior, product design, digital and web experiences.
The Design Blog
We highlight and uplift interesting works, ideas, and voices within the creative industry, ranging from graphic design and branding to art, interior, product design, digital, and web experiences.







