Orika is a playful wellness brand that offers a range of mindfulness products for self-care and sensory experiences, promoting spiritual adventure and elevating everyday life.
Born in Japan and conceived in New York, Orika creates traditional Japanese wellness and meditation products from an unusual and eccentric perspective.
Born in Japan and conceived in New York, Orika creates traditional Japanese wellness and meditation products from an unusual and eccentric perspective.
Inspired by the essence of the brand, SMLXL created an incense packaging system that incorporates two key elements: typographic language (featuring vertical kanji and a horizontal Latin alphabet) and blur, which provides a sensory and meditative experience.
The packaging boxes can be displayed both horizontally and vertically, encouraging playful interaction. Additionally, the vibrant fluorescent gradient captures the essence of meditation in a captivating way.
The packaging boxes can be displayed both horizontally and vertically, encouraging playful interaction. Additionally, the vibrant fluorescent gradient captures the essence of meditation in a captivating way.
ABOUT SMLXL
SMLXL is a full-service design company based in New York and Barcelona. From a large-scale visual identity system for a sports event to a small bookstore, from a cover for the New York Times Magazine to Seth Rogen's Houseplant home goods packaging line, SMLXL creates projects that influence contemporary visual culture and provide meaning for brands and individuals.
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The Design Blog
We highlight and uplift interesting works, ideas, and voices within the creative industry, ranging from graphic design and branding to art, interior, product design, digital and web experiences.
The Design Blog
We highlight and uplift interesting works, ideas, and voices within the creative industry, ranging from graphic design and branding to art, interior, product design, digital, and web experiences.