Letto has a passion for making the finest bedding at reasonable prices and working with true Italian craftspeople to make it happen.
Letto was born out of the desire to create an authentic connection between customers, suppliers, artisans, and growers. Their approach encompasses the entire process, from sourcing to finishing.
Collaborating with farmers in Egypt, Belgium, and Texas, they cultivate and harvest the finest fibers. These fibers are then sent to Italian spinners, weavers, sewers, and finishers, who have been meticulously doing it all by hand for generations.
Letto was born out of the desire to create an authentic connection between customers, suppliers, artisans, and growers. Their approach encompasses the entire process, from sourcing to finishing.
Collaborating with farmers in Egypt, Belgium, and Texas, they cultivate and harvest the finest fibers. These fibers are then sent to Italian spinners, weavers, sewers, and finishers, who have been meticulously doing it all by hand for generations.
Official Manufacturing Co. told Letto's story through a brand that exudes elegance and warmth, while paying homage to Italy's generational craftsmanship. We devoted time to exploring the nuances of old-world Italian culture and charm, striking a balance between refinement and effortless style.
The visual identity reflects that inspiration. Informed by Italian street signage, our primary mark uses an elegant yet bold serif font with bespoke elements that evoke a human touch.
The secondary marks draw inspiration from passport stamps, further conveying Letto’s commitment to responsible sourcing and crafting methods.
The visual identity reflects that inspiration. Informed by Italian street signage, our primary mark uses an elegant yet bold serif font with bespoke elements that evoke a human touch.
The secondary marks draw inspiration from passport stamps, further conveying Letto’s commitment to responsible sourcing and crafting methods.
CREDITS
OMFGCO team: Kimberly Sutherland,
Fritz Mesenbrink, Lea Loo, Afton Hakes,
Ed Martin, Ridan Arellano, Jeremy Pelley,
Evan Wilson, Ariel Piazza
Prop Styling: Sarah Gray, Jasmine Vaughan
Photoshoot Creative Direction & Consulting:
Victoria Mesenbrink
Production: No Problemos
Website Development: WLCR
Copyright @ OMFGCO
OMFGCO team: Kimberly Sutherland,
Fritz Mesenbrink, Lea Loo, Afton Hakes,
Ed Martin, Ridan Arellano, Jeremy Pelley,
Evan Wilson, Ariel Piazza
Prop Styling: Sarah Gray, Jasmine Vaughan
Photoshoot Creative Direction & Consulting:
Victoria Mesenbrink
Production: No Problemos
Website Development: WLCR
Copyright @ OMFGCO
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The Design Blog
We highlight and uplift interesting works, ideas, and voices within the creative industry, ranging from graphic design and branding to art, interior, product design, digital and web experiences.
The Design Blog
We highlight and uplift interesting works, ideas, and voices within the creative industry, ranging from graphic design and branding to art, interior, product design, digital, and web experiences.